Apologies to any sane iPhone users out there.
Driving into work today I heard about how numerous people had fallen for a false iPhone advert claiming that the IOS 7 software will make their iPhone and iPads waterproof. Where did this information have the biggest impact? Social Media of course!
The credible source of information known as Twitter spread like a wildfire through the network with users proceeding to test out this new feature by submerging their device in water. This has resulted in many bright sparks finding out that upgrading their iPhones and iPads operating system in fact does NOT make your Apple device waterproof.
This goes to show the power of social media. No matter how far fetched and unbelievable the status update maybe, it will override any sane levels of intelligence and common sense.
If it’s on a social media network then it must be true.